Brand New Identity, Same Old Us
You don’t need an especially keen eye to notice that something looks different about Proxiad. Let’s make it official – we’ve rebranded! And we’re excited to finally unveil our new look and tell you why it speaks for us as a company more than ever before.
Our goal & inspiration
As a company founded more than 24 years ago, we’ve had our share of new opportunities, exciting challenges, and internal and external transformations. Yes, we are an experienced and accomplished company but we’re also young at heart and full of life. We felt that our former logo and branding no longer represented that. And so came the idea to show the world that we aim for the stars!
Here’s how Alexandar Milev, our General Manager, put it: “2021 is very promising so far – we’ve been going through a positive transformation in the last few years and now we are not only rebranding but also moving into an awesome new office very soon. A lot of new projects are coming our way, so we’re constantly looking for fresh motivated talent to join our team. All of these factors, but especially our new identity, will show a different, exciting side of the company that maybe wasn’t always so apparent.”
Our new logo
We were looking for a design that showed our curiosity and drive, as well as our technological know-how. After having determined what would best represent our qualities as a company, we landed on the design you see here.
We chose deep blue and turquoise as our main colors to maintain a sleek and modern design and we kept our slogan, ‘Technology Empowered By People’ which we think truly embodies the company’s philosophy and approach to work.
Last but not least: though we can’t build a rocket (just yet), we felt that it was an important addition to the logo in representing the stellar job that our team does.
What isn’t changing
Proxiad is still devoted to solving our customers’ problems and providing an exciting workplace for our team. We’re the same company that you can trust with your software development, quality assurance, and project management needs. All that’s different is that we have an identity that reflects our journey as a company and where we stand as of right now.
We’re glad you made it all the way down here! To keep up with Proxiad, don’t forget to check out our Logbook.
